As 419mm.com’s Social Impact Partner, is championing the power of sport to create lasting, positive change across the globe — impacting lives at every level of the game. Together, we’re building a more inclusive, equitable, and safer world through the power of rugby.

Creating Social Impact

ChildFund Rugby leverages the game's potential to drive meaningful social impact by enabling children and young people in vulnerable communities to play, learn, and lead.

Through partnerships with unions and federations worldwide, ChildFund Rugby delivers , reaching over 75,000 people in 36 countries to date. This decade-long legacy of impact is just the beginning. Join our movement to champion a better world through the power of rugby.

Our star initiatives

- supports children and youth through rugby and life skills learning, helping them build skills, inspire social change, and become leaders in their communities. Over half of coaches, players, and administrators are girls and young women. Want to see it in action? Check out this video.

- is a community leadership initiative that connects grassroots rugby leaders through national forums to tackle barriers to participation, focusing on girls and women. So far, we've partnered with 26 unions worldwide to make this happen, and in 2025 the focus will be on getting more women into community coaching.